Yahoo! Founding CEO Tim Koogle Turns Luxury Real Estate Developer

From PRWEB:

Luxury Villa In MexicoYahoo! Founding CEO Tim Koogle combines business with pleasure in his latest endeavor, luxury real estate in Mexico. The first seven Beach Villas at El Banco, Koogle’s premium 100-acre, low-density community near Punta de Mita, Mexico, are now for sale for over $6,200,000 each.

Each one-of-a-kind luxurious home offers expansive views of the Bay of Banderas, Marietas Islands, Sierra Madre Mountains, and El Banco’s long stretch of white-sand beach. The Beach Villas bring El Banco’s signature style to life – casual indoor-outdoor living that takes advantage of the area’s nearly perfect year-round weather combined with the elegance of Old World Mexico. The features of the Beach Villas include: a minimum of four bedroom suites, gourmet kitchens, elegant pools, spa-like bathrooms, multiple outdoor living spaces, high-tech amenities, and caretaker apartments.

“Having worked on great technology brands for much of my career, building something as tangible as a luxury real estate development is terrifically satisfying. My love of design, training as an engineer, and history as a businessman have all come into play in developing El Banco. It is my intention to create a place that others will, hopefully, enjoy for years to come,” said Koogle.

The first phase of the Beach Villas includes seven homes, two are completed and fully-furnished, and the additional five are ready for construction.

BWC Mortgage Becomes On Of The Largest Lending Companies In CA

From PRWEB:

Premiere privately held mortgage companies have formed an affiliation to become one of California’s largest retail mortgage lending organizations. BWC Mortgage Services and StoneCastle, Land & Home Financial announced today they have joined forces with annual loan origination volume exceeding $2,000,000,000. Additionally, Paragon Mortgage Bankers (Alamo), the former Concord California branch of All California Mortgage and Bay Area Funding Group, the lending division of Remax Accord, a local real estate powerhouse with over 400 Realtors® in eight offices have also joined forces with BWC Mortgage Services.

BWC Mortgage Services (began in 1994 and formerly a division of the Bank of Walnut Creek) provides mortgage banking, FHA lending capabilities, multi-state licensing and industry leading technology. StoneCastle contributes extensive experience and quality loan volume, which when combined with BWC will result in superior lending options and pricing for consumers.

Make Your Images Understandable To Search Engines

Picture speaks lauder than words. This of course is true as far as human beings are concerned. But it is not so with those little spiders that often crawl your website or blog. In fact they can use a little help to understand and make sense of the images posted on your blog.

To have them understand better your images, you can effectively use two attributes alt and title inside the img tag on your pages and your blog posts. If you are not familiar what do they stand for here is a short overview:

  • ALT attribute is text value that is displayed instead of the image itself, should your visitor have disabled to load images when visiting your website. Some times you can notice this text value loads slightly faster than the image itself.
  • TITLE attribute, which should not be confused with TITLE tag found in the header of the page, can be used to enhance just about any element of your page. When it used inside the img tag or a link, it provides an elegant effect when a user hovers with their mouse over the image or link. Try to hover with the cursor pointer (mouse) over the image below:
    This Is Image

Both title and alt attributes are considered as part of your page’s content by the search engines.

Nothing will demonstrate the proper better way of using alt and title attributes than actual examples.

Here is the first scenario. Many of the HTML editors and even Blogging platforms create an empty alt attribute. The image below is example of default setting of HTML editors or blogging platforms for adding pictures to your web page:


Here is the source code for the image above:

As you can see the alt attribute contains the name of the file and the title attribute does not exist at all. If you use images on your blog or website chances are that each file is named after the date and time when the picture was taken. This of course provides very little information as far as search engine bot is concerned.

Here is another example of the same picture but with enhanced alt and title attributes. Hover the mouse over the image to see the differnece:

Photo of The White House

And here is the source code for the above image:

Photo of The White House

The above image speaks not only to a human being but also to the search engine bots communicating important information about your image or picture through alt ad title attributes. The value of both attributes is considered to be part of the content of the page.

In real estate using these attributes can prove to be very effective from the SEO point of view. Especially when Google is concerned. Google uses the value of the attributes when the image search is performed.

Next time you write about a new listing or place a picture of a home on your blog, make sure to use effectively the alt and title attributes. If your blog uses WYSIWYG editor, it would be better to turn it off so you can modify the scour code of your images. This may take some time to get use to. But when you conquer it, I am most certain that no future image on your blog will appear without these attributes.

To rank well in the search engines, you must create unique content. No one other than the real estate agents are in position to provide truly unique content. {sarcasm}Unless of course a house is listed by two different brokers{/sarcasm}

Update: At the advise of fellow blogger and SEO expert, I am updating this post with a video by Google’s Matt Cutts talking about importance of enhancing your images with alt tag:



Top 100 Blogs: Gathering Feedback And Responding To Criticism.

I has been more than one week since list of top 100 Real Estate Blogs went live. If you made the list before we launched the list, you may be well aware of it. If you have not heard about it. It is a list of real estate blogs that ranks blog. To rank real estate blogs we have factored in Google PR, Technorati Rank and Alexa Rankings. It is a first list of its kind and of course such an attempt will draw some attention and criticisms. So today I would like to acknowledge the incredible feedback we received and to respond to some criticisms.

Thanks For The Buzz

Bees At WorkFir of all I would like to take time and thank every blogger and blog that linked to my original post announcing the list or to the list itself:

I also would like to acknowledge all who took their time and commented on the post that originally announced the list.

Responding To Criticism

Thumb DownNow I would like to respond to some criticisms. While I tried to respond to some of it personally on the blogs offering their feedback, I think t is important to gather the criticism into one place. I have tried to counter the criticism I found so far, but I have decided to include the criticism or rather my response to what I see as trends in criticism of our list. I tried hard to respond to particular posts personally, however it doing so I mark all the criticism with hope to improve our list or or to respond to something in a greater detail here on my own blog.

  • The list is unreliable. Just because we use rankings that are not necessarily most reliable does not mean our list not worthy to take a look at. Out of all list that rank blogs and websites our list is the most focused on real estate even though some blogs that are not primarily write about real estate slipped through. However unreliable one may hold Google, Technorati and Alexa- these statistics are hard to manipulate and artificially inflate therefore it will be very hard to progress on our list as well.
  • I can’t compete with big Blogs. There is an underlying consensus among real estate bloggers out there that in order to have nigh rankings you either need to write about technology or otherwise to be connected to “Silicon Valley” or you need to have a multi authored blog. I would argue that when it comes to blogging it is not your connection and your niche that are crucial to your success – it is the content of your blog. Here is an example. Doshdosh– an internet marketing blog is barely year old and is authored by one person. In just over one year not only the blog gained 11,000 subscribers but is widely accepted as leading blog in that particular niche.
  • The list has many blogs that should not have been there. I have tried to be diligent in compiling the list. I started with 30+ blogs from my Google reader. Then I moved to the blogrolls of the blogs I subscribe to and other websites like Blogflux to come up with the “first” 100 blogs. I certainly may have made a mistake or two and if your notice a blog that should is “home an living” kind of website please let me know and I will correct.
  • What other value our list brings comparing let say to Blogflux. Our list is more focused. I examine carefully each submission before including the blog into our list. We give each blog clean and search engine friendly links. We aggregate the latest post form each blog on the list.
  • Infringing on NAR trademark. I just have to say that it was on oversight on my par when we purchased the domain. There was no intention to neither compete with nor associate ourselves with NAR. As you an see our list is hosted on it’s own domain now.

Feel free to offer your onion about the Top 100 Real Estate Blogs. If you have a real estate blog feel free to submit it to me via email: vlad @ go-beyond-mls dot com. Special thanks to Mark from 45n5 fro his tireless effort programing the list. If you have not visited the list lately we have 127 blogs already with more submissions in my mailbox. Make sure to bookmark the list for the future reference and use.

Picture credits: atroszko and Daino 16.