Selling Your Website or Blog: eBay vs Flippa.com

When I wrote about my intention to sell this blog, I certainly did not expect to still be it’s owner more than one month down the road. I would like to thank those offering feedback. Most of those providing the feedback agreed that when it comes to decidea price/value/worth of a website, the buyer will have a final say.

Exposing this website to as many potential buyers as possible may not be as easy as initially envisioned. Part of me sincerely hope that the future owner of this website will be one of the regular readers or subscribers. I understand, however that my hope may not realize. Meanwhile two website come to mind where I can sell this blog: eBay and Flippa.com. I am still uncertain which one to use.

Selling Website or Blog on eBay
Being the King of online auctions it is no wonder eBay attracts thousands of sellers who try to sell website or blog. Yesterday (July 6, 2010) for example 1,591 auctions ended in the category “Internet Businesses & Websites“. The bad news, however, is that only about 120 the those listings actually sold. Two highest auctions ended in $8,100.00 and $13,990.00 – one of these buyers did not get a good deal in my opinion. While eBay certainly can expose you “website or blog for sale” to a larger “audience”, there is good chance you may end up selling you website to some one with very little experience as far as websites and Internet business are concerned. This is certainly not my Intention. I do not want to sell this blog for more than it’s true value is. I was surprised however to see so many auctions ending not being sold for as little as $0.99- surely the domain name along should be worth more than that.

Selling Website or Blog on Flippa.com
Flippa.com is a relatively new website and unlike eBay is exclusively dedicated to buying and selling websites.
It of course attracts completely different kind of buyers and sellers – both buyers and sellers on Flippa.com know what they are doing. It appears that half of the websites listed at Flippa.com end up being sold. Take for example the listing from yesterday, July 6, 2010, out of 89 ended auctions 47 were sold. Even though Flippa.com has a slightly higher listing fee ($19+5% success fee)- it offers more flexibility when the length of the auction is concerned. If you list your website or domain at Flippa.com as public auction you can have it active up to 30 days and up to 6 months if you list your website as a “private sale”.

Since I have never sold a website or domain before, I created following poll to find out if you prefere Flippa over eBay:




As of today, I am leaning towards Flippa.com….

13 Responses to “Selling Your Website or Blog: eBay vs Flippa.com”

  1. Vlad – will you keep us informed about your efforts on Flippa? Am curious how effective it will be.

  2. Phil says:

    Many websites for sale on Flippa.com are developed by serial website flippers who focus on the creation and then sale rather than operating the sites to build value over time. They are good at developing websites, getting them some traction, then flipping them for often 10-12x sales, sometimes lots more or lots less depending on the revenues, website life, users, and other items of value.

    The buyers are fairly educated and ask very specific questions for due diligence. It’s a great place to pitch to the educated website investor.

    You can also consider business brokers. If you have serious website revenues, you can also consider business brokers who get NDAs in place and financially qualified buyers so you don’t have to waste your time with ‘lookers’ and tire kickers.

    Either way, Good luck!

  3. One site that you left out is http://forums.digitalpoint.com/. I have used this site a few times and have managed to sell off 5 of my sites for my asking price or just below the asking price.

  4. Vlad, I was unaware of that. I will have to check with Flippa.com and see how they stack up.

  5. While Ebay is probably a fine place to sell a website, they do not necessarily specialize in that area, whereas Flippa’s core business is exactly that. I tend to choose horses for courses. Websites = Flippa, everything else = Ebay :)

  6. Dave says:

    I’m interested to how they come up with the prices, is that purely down to the traffic volume or is there another factor. Does anyone have any feedback on this?

    Dave

  7. Dave, if I may be so bold as to take a stab at that question, many factors go into pricing a website. Traffic, Page Ranking, Ad revenue, memberships, and quality can all or singularly play a part in the price of a site. Ultimately the selling price is going to be based on the demand for that particular site and whether there is a buyer for it.

  8. Lucky says:

    hi, also suggest http://www.websaledomain.com , a good alternative to Flippa without success fees

  9. Clinton says:

    Vlad, the site in my signature is a forum of buyers and sellers discussing issues related to website buying and selling.

    If you had no success in Flippa and now your 10 day eBay auction, may I suggest you drop in and start a thread for suggestions on how best you can a) make this site attractive to buyers and b) get it placed in front of the right buyers.

    All the best with whatever you decide to do.

  10. June says:

    I haven’t yet sold any sites but am looking into doing so. This discussion is really helpful. Thanks!

  11. Great discussion, thank you sharing info. Noticed that flippa is more professional when it gets to selling a sites

  12. Acmeous says:

    I also feel like several deals might go unjustified on eBay when it is a software or website. Weighing a physical product is always easy but its tough to understand the potential of a website, specially if the buyer is intended to buy 10-20 sites at a time.

    Btw, Vlad, is this still your blog?

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