Plano, TX (PRWEB) December 29, 2007 — Blitzproperties.com (A Licensed Texas Brokerage) debuted in DFW this week with an overwhelming positive response. With the support of local DFW media companies, Blitz Properties will enter the market with a very aggressive marketing campaign for both agents and home buyers.

They feel that many real estate agents are being micro-managed by the established big brokerages. Many agents MUST attend Monday morning meetings as well as make hours of phone calls to friends and family asking for leads. Well the real estate industry is changing. This is why Blitz feels their business model will be ideal for the agent that is looking for a company presence in the industry along with a non-corporate feel.

Blitzproperties.com Debuts in DFW with an Overwhelming Success Among Real Estate Agents and New Home Buyers

Posted in Articles, Real Estate News, Real Estate Websites 3 Comments »

Hoboken, NJ (PRWEB) December 30, 2007 — Adam Mermelstein of TreeTop Development is reporting strong sales at its two new luxury condominium buildings situated just blocks from historic Washington Street in the Hudson County City of Hoboken, NJ.

Market conditions currently being experienced in surrounding housing markets have seemingly had little effect on the collection of 33 luxury one-and two-bedroom homes as nearly 50% of the new condominiums are already sold, according to Adam Mermelstein, a principal of TreeTop Development, which is developing the new-construction buildings on Jackson Street between the Washington St. corridor and the Hudson-Bergen Light Rail's 9th Street Station.

About TreeTop Development:
Led by General Partners Azi Mandel and Adam Mermelstein, TreeTop Development, LLC is a multi-faceted real estate concern with a focus on developing luxury condominium buildings in key urban centers throughout the New York Metropolitan area. The company also actively acquires existing rental properties in the region with an eye towards modernizing living spaces, common areas and building systems before returning them to market. For more information on the company and its properties, visit www.treetopdev.com

Source: 

Adam Mermelstein of TreeTop Development Reporting Strong Sales at Luxury Condominium Buildings in Hoboken, NJ

Posted in Real Estate News 1 Comment »

Pay per click advertising for real estate website may be the quickest way to bring visitors. It also maybe the quickest way to loose money. Bidding on keywords in real estate can be very competitive and may cost you $20 or more . If you think you are spending way to much money on the pay per click campaigns, this article may just give you some useful tips.

One of the major reason why the prices for particular keywords are so high has nothing to do with the actual “demand” for that keyword. Rather it has to do with website design itself. If we were to look what kind of websites occupying top positions for some of the most desirable keywords in the Google sponsored search results, you may notice that many of those websites are designed in flash. It is hard to imagine that such a website can pass Google’s scrutiny when it comes to the “landing page” quality.

Whenever you start a pay per click campaign, Google releases a bot that checks your page. As part of of that check up Google looks whether or not your lading page contains the keywords on which you are about to bid.

If you are a real estate agent or broker and have outsourced the maintenance of your website to some one, ask them if your website is created in flash or if there is extensive use of java-scripts in your website. If the answer is yes, you probably need to look for some one else to manage your website.

Another obstacle that you as advertiser can face is that in real estate transaction do not take place right on your website. Therefore there is no simple way to calculate your ROI (return on investment). If you have to way to capture your visitors by offering the a sign up for your newsletter.

Well, you might say, I am not sending any newsletters via e-mail. If it is true you maybe giving away leads to some one else. Most Realtors get into a habit of sending out quarterly or monthly newsletters. It is not so difficult these days to turn those newsletters into a format deliverable via e-mail. If you think that is a good idea, then you should incorporate some sort of sign up form on your website, and even place that form on every single landing page that you are driving traffic to via pay per click campaigns.

However managing big e-mail lists can be a task on its own, but that is a subject for another post.

Some times paying a higher price for the keywords is a “necessary evil” and there may not be a way around it. However if you pay the price without attempting to capture your visitors, you indeed maybe spending your money foolishly.

Posted in Articles, Pay Per Click, Real Estate 13 Comments »