Top 100 Real Estate Blogs: Matrix Stats Fixed

Date May 7, 2008 Comments

After launching Top 100 Real Estate Blogs few months ago, Jim Cronin of Real Estate Tomato, had raised a question about Matrix Real Estate Blog and how the blog is ranked by our list. Jim’s concern had to do with what he claimed as unreliability of Alexa Rank:

Another example of how wildly poor the reporting from Alexa is… Miller Samuel’s Matrix - arguably a top 10 most trafficked RE blog has you posting an Alexa ranking of: 545,538. The data is so far off as a relative measure to reality. I’m telling you, it’s got to go.

Matrix Technorati AuthorityHowever, after taking closer look, it became apparent that our list did not rank Matrix even in the top 100 blogs not because of Alexa. Technorati rank was the biggest problem. For a long time, Technorati had no rank whatsoever for Matrix. With the help of fellow blogger and internet entrepreneur, Andy Beard, the Technorati fixed rank for Matrix. Although our list still lists Matrix at 100+ position, I can see it rising to the top of the list with the next update.

The conclusions I can draw from this experience is that not too many bloggers are really concerned with Technorati “authority”. Besides ranking on the lists that factor that authority to rank the websites, there seems to be no obvious reason to care. However if you have submitted your blog to the list, check if Technorati is reporting these figures for your blog. If not, you can contact them to see if your blog was banned for over pinging.

If you are using WordPress, consider using Ultimate Smart Update Pinger plugin. This plugin will prevent your WordPress to over-pinging Technorati as well as other services.

AgentRank- Keep Your Clients Happy To Rank High!

Date May 1, 2008 Comments

AgentRankAgentRank is attempting to rank real estate agents based on professional experience, home sales, endorsement from former clients and other variables.

The founders of the AgentRank are very clear that rankings can not be manipulated and if you want to rank well in their system all you need to do is to sell homes and keep your clients happy. One of the factors that will affect agent’s rankings is based on whether or not the agent publishes a blog. Hopefully it will encourage agents using the system to start their own blog.

Out of curiosity I used the system to search for the real estate agents in my area. I found 7 agents, whose rank varied from 8 to 1. I presuming that 10 is the most an agent can be ranked at.

While I did not find any familiar faces, few things about AgentRank system jumped at me. While claiming to rank real estate agents based on endorsements from former clients, there is no mechanism for that if you would like to endorse an agent you worked with in the past. Since some of the agents do have endorsements at AgentRank, it leaves me to think that these endorsements are completely under control of individual agents.

230 yearsWhile one agent on the list is in the real estate for 230 years- a clear advantage as far as rankings are concerned based on professional experience.

To provide unbiased ranking can be a difficult task. I learning that from my attempt of ranking real estate blogs. So I am sure AgentRank is working hard to improve their website and it’s features.

At the end of the day you have nothing to loose when you decide to join AgentRank. The membership is free and you will get some extra exposure and a link to your blog. You can also follow AgentRank Blog for further news and developments. Feel free to come back and share your experience with AgentRank.

What Do ePerks and Reply.com Have In Common?

Date April 18, 2008 Comments

Plenty. But do not take my word for it. Mashable, a popular social networking news blog, reveals following information:

ePerks is a site that offers consumers cash-back incentives, and businesses with a way to get their products in front of potential customers.

Launched by Ben Behrouzi, who also founded Reply.com, ePerks was funded with his own venture fund.

I have to admit. Every time I read the above two sentences I can’t help but wonder if the coward who posted on Yahoo! Answers was paid and who paid him? I may never find answer… But then again, I may just get lucky. There are a lot of good people out there.

But the venture capital and the founder are not only things these to company have in common. They both shared good amount of criticism. One round of criticism took place on my blog. Which, as many of you know, lead to cease and desist notice which eventually misfired- my blog ranks #2 on Google for the term “eperks”.

Reply.com received a share of negative reviews as well. But it was almost two years ago. Reply.com just underwent a major “face lift”, and even embraced the new social media element into their new website- a blog, even though my comments did not stand a chance to survive there. But I don’t blame them. I might have deleted many comments by the “fans” leaving suspiciously positive comments on one of my posts. It this respect I can call it “fair enough”.

I have spoken, if you have anything “juicy” on either company- be my guest help yourself to the comment form below. Positive (if there is any) feedback is also welcomed.

UPDATE: I have had a pleasure of speaking with Mr. Payam Zamani, the Chairman and CEO of Relpy.com. Mr. Zamani had clarified to me that Reply.com has nothing to do with ePerks and that Benham Behrouzi had left the Reply.com back in 2006. I appreciate Mr. Zamani’s transparency, and felt it was my duty to update this post for my readers.


Disclosure: I do not pretend to be fair nor objective when I write about either company- they don’t deserve it as far as I am concerned. Everything written above is my sole opinion. Everything written above is for my own amusement and your entertainment- please don’t take me too seriously. Neither of the company had paid me to write this post- I made that mistake once. I fully reserve the right to pursue legal actions against either of the companies….. blah blah blah blah. You get the picture.

Top 10 Results On Search Engines. What Difference Do They Make?

Date April 17, 2008 Comments

Today many people believe that search engine optimization is a waste of time. I think it is based on misunderstanding of what SEO really is. This misunderstanding is often a result of negative users experience as far as relevancy of the search results are concerned. If you practice SEO in an attempt to manipulate search result to get to the top at any cost, you are very short sighted.

I belong to a group of people who believe that SEO can be very useful. I am mindful of SEO every time I write a new post, trying to provide useful and relevant content to the user. I don’t think I am cheating my way to the top of the search engine results. Every time I write an article, I want it to come up in top 10 results for a keyword or set of keywords.

Why 10 top results? Most of the internet users using search engines do not change the default settings and, after submitting a query, each page produces 10 search results. The top 10 search results across the search engines receive anywhere from 70% to 95% or more of all clicks.

I have recently discovered 103bees (HT: ProBlogger). 103bees is a very good analytics tool, which every blogger should use. It helped me to visualize the distribution of click over the keywords used to find this blog. One need thing about 103bees, that it also reports what position of the search results your website was found at. Take a look at the results for this blog of last few days:

Top 10 Results

As you can see, the likelihood of user ending up visiting your website if it found among top 10 results is 7+ times more than if your website was found on the second page (results 11-20).

When creating new content for your blog or website, you should be mindful of good SEO practices. It can produce impressive results.

New Website Claims To Bring Real Estate Industry Into 21st Century

Date April 16, 2008 Comments

bidEupBidEup, a newly launched website, claims to bring innovation to real estate industry, through “patent-pending methodology” (or did they mean technology?). Only real estate agents are welcomed to list properties on the website- at a minimum rate of $120 per 30 day listing. If you would like to list your property with all possible bells and whistles, it will set you back by about $300.

The innovation apparently lies in, as claimed by the website, being “first legally binding virtual market place”. However it is not clear what exactly this “legally binding virtual marketplace” is.

It may very well be that bidEup.com has some outstanding marketing plan in place. However, from a quick glimpse it looks like another “lead generating” website.

New Jersey Association of Realtors: No To Rebates

Date April 16, 2008 Comments

Is New Jersey Association of Realtors behind the times? Or is trying to protect both customers and real estate agents? The Inman News had a story today about possible legislation by the New Jersey Real Estate Commission:

The New Jersey Association of Realtors is opposing legislation that would allow real estate brokers and agents to provide cash rebates or other gifts to buyers and sellers.

Members of the state’s Real Estate Commission, a regulatory agency that enforces licensing law in the state, has considered the legislation but hasn’t yet announced a position….

….While officials at the U.S. Department of Justice’s Antitrust Division have taken action to oppose bans on rebates in several states, New Jersey Association of Realtors officials contend that the offer of rebates can actually be harmful to consumers.

As of now, cash rebates by real estate brokers is against the law in NJ. But New Jersey is not the only state prohibiting cash rebates. There are 10 other states that do not allow real estate brokers to offer cash rebates to customers.

Are All Lead Generating Companies Full Of It?

Date April 15, 2008 Comments

One thing is clear, a crappy lead generating company will not be able to survive in the face of new social media. One day one blogger will write about your services and his blog will open a can of warms.

I can’t help myself but wonder if there is any good lead generating company out there. Or all they all full of it? Again, I am not talking about the crappy companies that promise to give you hundreds of leads each month, just to scam you out of your money without delivering on their promise.

What I have in mind are the companies that would not charge you a penny unless they provide you with a lead that eventually converts into sale. No sale would mean a not qualified lead and therefore you don’t have to pay a penny for it.

Many of my readers here are familiar that I am an affiliate marketer. While there are different business models within affiliate marketing, at the end of the day my pay is based on my performance. If I send a visitor to Amazon.com and he or she does not by anything, I do not get paid. If I send a visitor to Lending Tree and he or she does not fill out a certain form, I do not get pain. In other words in order for me to get paid, I need to perform- not just promise. What do you think would happen if I asked Amazon: “I promise to send 100 byers each month to your website. Would you pay me $10 per each buyer?” Well Amzon may agree to pay me $1000 the first month around, but I doubt they would go along with my crap month after month, unless I have sent them 100 buyers each month. Well, people at Amazon and other companies were smarter. You can make money with Amazon, but only if you deliver the goods.

I have heard plenty about one crappy lead generating company. But I also believe that not every lead generating company is worthless. If you have come across a good lead generating company, please share it in the comments. I would be more than happy to write about such companies.